1974, Raymond Williams, Television: Technology and Cultural Form, New York: Schocken Books, 1975, Chapter 5, pp. 127-128,
All media operations are in effect desocialised […] . But it is then interesting that from this wholly unhistorical and asocial base McLuhan projects certain images of society […]
Not sociable; having minimal social connections with others; not inclined to connect with others socially.
(colloquial, proscribed) Antisocial.
noun
A person considered to be antisocial or to exhibit antisocial behaviour, especially as a classification used by the Nazi regime in Germany.